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Why Mobile Apps Fail

Successful mobile app development begins with a great idea. Its execution requires systematic planning that will lead it to success. Surely, not every mobile app succeeds. The mistakes sometimes lead to the failure of an app. Here we learn from mistakes about why some mobile apps fail eventually. The two biggest app stores are Google [...]

By |2017-08-14T16:44:48+00:00September 1st, 2015|Blog|Comments Off on Why Mobile Apps Fail

A Starter Guide to Search Engine Optimization

Search Engine Optimization (SEO) is a set of methods aimed at improving the ranking of a website in search engine listings, and is a subset of search engine marketing. SEO can be intimidating if you don’t have any experience with it. No matter how great your website’s content is, or how amazing your services or products [...]

By |2017-08-14T16:44:48+00:00August 28th, 2015|Blog|Comments Off on A Starter Guide to Search Engine Optimization

Google Best Practices for Online Marketing and Advertising

Google best practices for online marketing and advertising are core search engine marketing tactics. These practices are intended to help you get the most out of Google Adwords, helping to form the foundation of your paid search strategies. Partnered with Google Analytics, AdWords is very powerful.   Keywords: How Customers Reach You? Search engine strategies are [...]

By |2017-08-14T16:44:51+00:00August 18th, 2015|Blog|Comments Off on Google Best Practices for Online Marketing and Advertising

Ecommerce Marketplaces: The Next Big Thing

You’ve probably heard of Uber, AirBnB, and Etsy, and almost definitely eBay and Amazon.What do these businesses have in common? They are all examples of eCommerce marketplaces. An eCommerce marketplace is a technology that is disrupting traditional eCommerce by allowing multiple sellers to use an integrated platform to market and sell their products or services online and/or through mobile apps. Some benefits [...]

By |2017-08-14T16:44:51+00:00August 14th, 2015|Blog|Comments Off on Ecommerce Marketplaces: The Next Big Thing

How to Start a Business Online

Starting a business online involves some steps that can help you in establishing an internet presence to set up a website, build your brand, and acquire customers. Below are some of the steps and their purpose to launch your business online. Create a Website One of the very first things one has do to grow an [...]

By |2017-08-14T16:44:52+00:00August 3rd, 2015|Blog|Comments Off on How to Start a Business Online

On Page SEO Checklist

Search Engine Optimization (SEO) consists of on-page SEO (on the website) and off-page SEO (not on website) techniques to improve rankings on search engines including Google, Yahoo, Bing etc. for a website or mobile app. A search engine evaluates the relevancy of your content on your website or mobile app such as text, videos, images and ranks individual [...]

By |2017-08-14T16:44:52+00:00June 26th, 2015|Blog|Comments Off on On Page SEO Checklist

Mobile Checkout Optimization Strategies

While mobile search traffic and mCommerce keeps growing, mobile checkout optimization strategies and tips are needed to grow and expand revenues.  A recorded number of shoppers are using smartphones for online purchases.  Users prefer mobile websites over apps for a checkout process. You can of course follow the guidelines we listed here about what makes [...]

By |2017-08-14T16:44:52+00:00June 22nd, 2015|Blog|Comments Off on Mobile Checkout Optimization Strategies

Things to Consider Before Building a Mobile App

Smartphone users utilize mobile apps by 80% more than mobile websites.  Customers often prefer a mobile app over a mobile website.  Launching a mobile apps is one of the best methods to get more customers.  In 2014, mobile apps were used more than mobile websites and 86% of mobile usage was on apps. The series of [...]

By |2017-08-14T16:44:52+00:00June 19th, 2015|Blog|Comments Off on Things to Consider Before Building a Mobile App

Google IO Conference Highlights and Key Announcements in 2015

Check out our latest blog post on Google IO Conference 2017 Highlights and Key Announcements. Google's product mix involves so many diverse technologies, from robotics to Product Listing Ads to their ever-ubiquitous search and of course YouTube. At their recent Google I/O conference, they announced their new Internet of Things (IoT) operating system, Brillo, and a new common [...]

By |2017-08-14T16:44:52+00:00June 14th, 2015|Blog|Comments Off on Google IO Conference Highlights and Key Announcements in 2015

Internet Marketing Strategies For Beginners

Here is a guide to new internet marketing strategies for beginners: Search Engine Optimization (SEO)     Search engine optimization involves on-page and off-page SEO techniques to improve search engine rankings using proven methods that help a website or an app to get more web traffic on Google, Bing, Yahoo etc.  SEO also requires creating fresh content [...]

By |2017-08-14T16:44:52+00:00June 8th, 2015|Blog|Comments Off on Internet Marketing Strategies For Beginners
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