Ecommerce business is showing an enormous growth in 2017. With the advancement in technology and new marketing tools like Google Shopping, Augmented Reality (AR), Artificial Intelligence (AI), Mobile Apps, promoting ad tools on various social media platforms like Facebook, YouTube & more, ecommerce has evolved considerably. Artificial intelligence (AI) is becoming popular and immensely [...]
Conversions are one of the top factors that determine the performance of an ecommerce website. Knowing how to increase conversions can prevent the risk of an ecommerce business with little sales or visitors. As a result, increase in the conversions will increase the visitors and sales of the business. So, how do we increase the [...]
Ecommerce business is growing faster than ever with the huge demand for online shopping & marketplaces. Ecommerce allows the businesses to interact and transact anytime at anyplace throughout the globe. The rise of smartphones, mobile apps, new technologies, logistics, artificial intelligence (AI), augmented reality (AR), and more innovations have given a new dimension [...]
The development of an ecommerce website requires a lot of consideration of factors that will work as the foundation of your site. It is crucial for you to take an extra care of each and every aspect of the site, be it enhancing the user experience (UX) or boosting the performance of your site in [...]
Customer segmentation enables the ecommerce businesses to focus on particular customers groups in an efficient manner. Customers prefer to visit those ecommerce websites that are not just interactive but also provide the best customer experience. Companies have accumulated years of data to fully understand the customers and their interaction with the brand. In order to [...]
Multichannel marketing is the process where companies interact with customers through multiple (direct and indirect) channels with the aim of selling goods and services. Direct channels that are used by companies are physical stores, catalogs or direct mail. Indirect channels are where the companies promote themselves through websites or social media platforms. Various methods of [...]
Check out our latest blog post about Content Marketing Trends for 2018 Content marketing is a long-term strategy which helps to build a strong relationship with your consumers by providing them valuable content. If you want to stay ahead in the online business, then content marketing should be the technique employed by you as it [...]
Ecommerce is evolving faster than ever with the rise of new technologies, logistics, mobile commerce (mcommerce), artificial intelligence (AI), augmented reality (AR), and much more. If you are involved in the ecommerce business, then it is important for you to be aware of the latest trends and stay ahead of the competition. Here are the [...]
The dawn of a new age of technology is here ushered in by drones, artificial intelligence, augmented & virtual reality. With the rise in responsive design, unique layouts and increasing focus on Progressive Web Apps, there are a number of important things coming up this year that you must adapt to if you want to [...]
SaaS, or Software-as-a-Service is an on-demand, cloud-based delivery model for software applications. A service provider hosts the application at a remote location and it reaches the user by using a web browser on the internet. The infrastructure over which the application runs is managed by the service provider. The customer pays for a monthly [...]
