Mobile app marketing is playing an essential role in the success and development of a business. Be it a startup or a big company, innovative and high performing mobile applications are being employed by marketers in every verticle. With the assistance of an effective app marketing strategy, you can feature on the top of mobile [...]
Sales funnel is a set of steps intended to lead the visitors to the buying decision and are formed by online marketing assets that do the work of selling such as landing pages and email. In order for businesses to know the ways with which the funnel can be developed, they require a number of [...]
Email marketing and Key Performance Indicators (KPIs) are crucial in current times to establish relationships with customers by directly communicating with them. KPIs are metrics employed to assess business performance and plays a vital role in attaining organizational aims. It also assists in knowing the measure of success a particular email marketing campaign achieved. You [...]
Google IO 2017 has brought forth the company’s future designs for Android, Google Assistant, Google Home, virtual reality, and much more. Google has very clearly talked about its ongoing endeavors and things that they have planned for the future. The announcements made this year are bound to influence the manner in which developers and consumers [...]
Magento is the most powerful, robust, flexible, scalable, free and 100% open source ecommerce platform. Being named as the leader of all ecommerce platforms by Gartner, Magento powers you amazing omnichannel experience by selling on Mobile, in-store, on a plane or anywhere around the globe. Magento has one of the largest communities of developers and [...]
Design and development play a crucial role in the success of an ecommerce website. It is estimated that by the end of this year ecommerce sales will reach over $434 in the United States. With each passing day, innumerable ecommerce websites are being launched worldwide. In this highly competitive world, it becomes hard to be in [...]
Conversion is the main element that defines the performance of an ecommerce website thus it is essential to devise methods through which businesses can enhance their conversions. Ecommerce businesses ought to keep an eye on the ruling conversion trends as they play an essential role in getting quality traffic, boosting the sales and keeping the [...]
Google kicked off their much awaited 3 days annual I/O developer conference today at the Shoreline Amphitheater, Mountain View, San Fransisco CA. CEO Sundar Pichai took the stage for the keynote followed by a developer keynote. The other events will be running for 3 days until May 19, 2017, with surprising news and anticipated announcements. [...]
Internet Retailer Conference and Exhibition (IRCE) has become one of the most sought after events in the e-commerce industry. With the constant developments in ecommerce, IRCE has been presenting the businesses with a unique industry experience with the company of prominent experts and solution providers from past 13 years. It will take place in the [...]
Marketing in today’s challenging environment takes a creative, forward-thinking approach towards the understanding of business-to-business (B2B) ecommerce strategies. Often businesses lack the experience to pull it off thus ending up lagging behind the competition. Presented here are the ways through which you can put yourself on the right track in B2B ecommerce marketing. Let’s start [...]
