The World Health Organization recently declared coronavirus (COVID-19) as pandemic, spanning more than 112 countries and regions worldwide. As the COVID-19 continues to grow, we recognize that your business might be affected by lockdown, delays and disruptions. At PROS, we are committed to providing the strong web technology & marketing support without interruption, during this challenging [...]
The impacts of Coronavirus COVID-19 are extensive, and numerous organizations and businesses have been affected – or are pondering taking prudent steps. However, is your business arranged with the virtual work devices to flourish right now? The pattern toward virtual gatherings is becoming paying little mind to the most recent troubling features. Illness, climate [...]
Coronavirus is spreading like a bush fire in China. The researchers in China are using artificial intelligence & big data to tackle this deadly virus through social media, web and other data so that they can stop this virus from spreading. This virus was first reported in Wuhan China in December, resulting in a [...]
Baymard Institute recently released the 2019 edition of its site seal and ecommerce checkout study. Based on this research here are six important insights and actionable recommendations to improve your ecommerce conversion rates: 98% of Prospective Customers Leave an Online Store Without Making A Purchase It's quite a blow for ecommerce website owners that [...]
Conversion rate optimization (CRO) is the process of enabling people to take action when they visit a website. By designing and modifying certain elements of a webpage, a business can increase the chances that site visitors will "convert" into a lead or customer before they leave. Numerous sites are intended to change over site [...]
Digital marketers use diverse strategies and techniques to promote their services and products online but tracking results of online marketing is usually difficult and time-consuming. Measuring the achievement and profitability of their marketing campaigns is the biggest obstacle for marketers in today’s world. Therefore marketing teams use values like Digital Marketing Metrics and KPIs [...]
Marketing automation is an industry that is growing quickly which is why the majority of the companies are already using some form of marketing automation. Marketing automation can use artificial intelligence (AI) to better target customers. 30 % of companies worldwide will be using AI in at least one of their sales processes by [...]
The worldwide growth of ecommerce has disrupted industries, and how businesses and consumers buy products and services. Some of these examples include Alibaba, Amazon, Ebay, Walmart, Houzz, JD.com, Wish and many more. A delay of one second in mobile page response can reduce conversions by 7%. (99 Firms, 2019) SME B2B e-commerce market is [...]
The California Consumer Privacy Act (CCPA) is the biggest privacy compliance challenge for businesses in California. The main focus of CCPA is to provide transparency to California residents in how the businesses and different companies collect, share and use their private data. Who is Covered by CCPA? CCPA essentially applies to any for-profit business [...]
The amount and frequency of customer purchases depend a lot on the degree to which a company is trusted. Trust has an important role to play in generating revenue because people don’t buy from the brands and companies that they don’t trust. Companies need to develop strategies in order to build trust with their [...]
