The huge rise in ecommerce and mobile commerce (mcommerce) has made it essential for any business to have an online presence. From small businesses to large enterprises, in any vertical, online stores are a must-have to sell products and services online. With the advancement of technology, consumers now prefer to shop via smartphones, tablets, iPhones [...]
Here is a guide to new internet marketing strategies for beginners: Search Engine Optimization (SEO) Search engine optimization involves on-page and off-page SEO techniques to improve search engine rankings using proven methods that help a website or an app to get more web traffic on Google, Bing, Yahoo etc. SEO also requires creating fresh content [...]
Mobile commerce and ecommerce are growing and growing, and checkout pages are one of the most critical components of these businesses -- they can really help you catch the wave of this mobile business boom. It must ensure the customer is comfortable, trust your website to make sure the checkout is smooth and easy. The ease [...]
Google Analytics is the most widely used web analytics service on the Internet. Google Analytics has been integrated with Google AdWords and now users can review online campaigns by tracking landing page quality and conversions (goals). Goals might include lead generation, sales, viewing a specific page, or downloading a particular file. Google Analytics' approach is to show high-level dashboards [...]
Instagram is an online photo-sharing & video-sharing social networking platform that enables its users to take pictures and videos, and share them on a variety of websites like Facebook, Twitter, Flickr and Tumblr for social media marketing purposes. Its unique feature is that it confines images to a square shape, similar to Polaroid images and Kodak [...]
Mobile devices are driving more consumers to research and buy products and services online and in-store also. You can measure your store visits in Google AdWords but it is only available in the United States, Australia and Canada. Google searches now take place more on mobile devices (including smartphones, iPhones, iPads or more) than desktops. [...]
Online business requires you to develop and design a user friendly website. Once it’s done, you need to figure out ways through search engine optimization (SEO), content marketing, social media marketing, PPC & email marketing to drive customers to your website. Online business not only starts with marketing, but must be carried over throughout the [...]
An internet marketing funnel is an online marketing technique used to generate new leads for business. It helps in enhancing sales and establishing a loyal relationship with the consumer. Some online marketers believe that internet marketing funnel starts at a landing page or sales page of a particular website. However, that is not entirely true [...]
Drones are on the news everywhere from military operations to commercial uses. They are impacting our personal and commercial aspects of everyday life. From the hobbyist that tinkers with flying one around his neighborhood to the supercharged 4K live video streaming commercial drone, drones come in all shapes and sizes. Much of the credit goes [...]
Good business not only starts with marketing, but must be carried over throughout the sales process, execution, and support of the products and services we sell. We must provide good will and focus our energy on listening and helping rather than talking and selling. If we follow these 5 principles we will be well on [...]
