Ecommerce personalization has been the trend in customer engagement for some time now. This method helps to better engage with the customers. It is highly unlikely that the consumers will remember a website that didn’t use this method at least some degree. 75% of marketers believe personalization yields higher click-through rates. (DMA) 41% of [...]
Claiming and verifying your Google My Business (GMB) listing is the first and main step in any local SEO strategy. Your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings generally are more if you get on Google My Business. 75% of marketers believe personalization yields higher click-through [...]
Key points: Migrate your site to Magento 2 for improved performance. It is fully responsive and more user-friendly. It is easier and less costly to maintain. It provides regular releases of new versions hence better functionality. It has a new backend admin panel for admin users. It offers the latest features with the more [...]
Google Assistant is a virtual “helper” which is installed as an app in smartphones and connected home devices, car dashboards, smart TVs, watches, and laptops. The traditional search landscape is gradually changing with the explosion of Google Assistant. Voice assistant use in 2019 is up 9.5% over last year. (Searchenginejournal) 91% of brands are [...]
Wondering what's ahead for your SEO strategy in 2019? Since Google is more focused on mobile-first indexing and site speed, SEO efforts in 2019 are most likely going to be in this direction. 93% of all online experiences begin with a search engine. (Seotribunal) It is predicted that AR will outpace VR in 2020 [...]
The process of bringing new customers or clients to your business is called customer acquisition. A sustainable acquisition strategy is important for the growth of any business. The cost of acquiring new customers has increased by over 50%. (Blog.hubspot.com) 91% of adults ages 18-29 use YouTube. (Pewresearch) Combining paid and organic SEO efforts results [...]
Magento is an open source, flexible, scalable and highly feature-rich platform for ecommerce websites and mobile apps. If you are thinking to build your Magento ecommerce store or want to update your existing Magento website, be sure to create the best user experience (UX) for higher customer satisfaction and increased conversion rates. Magento is [...]
Online shopping has revolutionized the ways of doing business online. Most of the customers prefer online shopping than physically going to a store. Due to huge competition among online stores, ecommerce businesses prefer to run their stores through user-friendly platforms. The total revenue of shopify in the first quarter of 2019 was $320.5 million, a [...]
Many B2B companies transform leads into sales by implementing marketing automation as it helps to measure results and create highly personalized marketing strategies. By 2020, B2B ecommerce sales will outgrow B2C ecommerce sales. (HubSpot, 2018) 45% of B2B buyers are looking for personalized content portals. (Blue Corona 2019) 34% of buyers limit engagement with [...]
Online businesses need to do some research before choosing an ecommerce platform to sell their products and services. The level of pricing differs in many of these platforms in order to cater to a wider range of ecommerce businesses. There are expected to be nearly 2B digital buyers in the world in 2019. (Statista) [...]
